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December 2009

Dynamite book launch. | Web Marketing with Ed Rivis

From the desk/blog of the author himself:

My new book E-Mail Marketing Dynamite launched yesterday.

At the moment I’m giving it away FREE!

If you want a copy all you have to pay is a few pounds to cover the cost of postage and packing to anywhere in the United Kingdom. (Overseas costs a little bit more but the book is essentially still free.)

As the name implies this one’s all about e-mail marketing - how any small business can get massive leverage on the incredible power this medium provides to boost sales and profits.

Click here to grab a free copy of E-Mail Marketing Dynamite — but do it now before I regain my commercial sensibilities and start charging for it! :)

I wish you the best of success with your e-mail marketing - let me know how it goes.


P.S. The book also features interviews with 11 small business owners who are successfully using email to grow their businesses — and they even include a plumber and a ‘high street’ retail shop — so hopefully this book will once for all dispel the myth that only technology companies can use email marketing!


And one of those 11 Ed mentions here is our business: Wood You Like, a small retailer in rural Kent - selling and installing a high value item connected with the housing market: wooden flooring.
Our turnover this year has surpassed last year's turnover, we use email marketing in a constant and effective way to establish meaningful and even educational relationships with prospects and many have turned into long term clients (no matter what the economy throws at them or us). We build on trust and our cement is email marketing.


Using ScreenSteps with AWeber made even easier in 2.7 release

Before: 6 Steps

Recently I explained how you can use any article you've already written in ScreenSteps in combination with AWeber. It involved:
1) copying your AWeber template as a
2) html template for ScreenSteps,
3) adding specific coding from ScreenSteps in this html template.
Once that was done, you could
4) export any article in ScreenSteps using this template,
5) then copy/paste the complete code from this html page
6) into the source of your new AWeber message

Now: 2 simple steps


Last week Blue Mango released the Beta 2.7 version of ScreenSteps Desktop. One of the new features is the Clipboard copy function - a new icon in the menu bar.
You can use this to add the content of an article (lessons) you've written in ScreenSteps into an email for instance, which will also copy the images/screenshots into it. A quick and simple solution when you want to email your prospect/client an individual email to answer a question he/she might have.

For AWeber users this new feature makes it absolutely fool-proof simple to create a follow-up or broadcast message from content already written. Go to the article/lesson in your ScreenSteps Desktop program
1) Click the Clipboard icon
2) paste (ctrl V) the content straight into your new Aweber message (using your standard template if you have).
Done! Including all the hyperlinks you inserted in your article are instantly there.

(Please note that images won't be copied with your text due to how AWeber lets you place images in your messages, they have to be online already!).


Example, above is the template I've created for one of the 1 Plus 1 Makes 3 email lists. In AWeber, click copy which copies the template into a new message (broadcast or follow-up)

Now, all I have to do to add content from my ScreenSteps library is click the clipboard and paste (crtl V) the contents in the new message.


And if needed I can now add images to the message.

The above example is only one of the many new features in the new release.

ScreenSteps Desktop, making publishing content in a multitude of ways easier and easier!

Learn more about ScreenSteps